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FOR IMMEDIATE RELEASE

KUALA LUMPUR, 3 DECEMBER 2020 – Pavilion REIT Malls invite Malaysians to experience the Christmas festivities by embracing fun, joy and happiness through gorgeous Christmas décor, exciting shopping and fantastic rewards. As the year draws to a close, cheery festivities ensure there is something for everyone at Pavilion Kuala Lumpur’s Golden Christmas Memories, Da Men USJ’s SANTAstic Christmas and Intermark Mall’s Jolly Holly Christmas.

Shoppers may immerse themselves in the season’s best shopping, food and relaxation – whether it’s indulging in the year-end sales, hunting for meaningful Christmas gifts for loved ones, enjoying a dining experience or pampering yourself with a beauty treatment.

“Christmas is one of the most highly-anticipated times of the year and we promise yet another round of special, magical and uplifting celebrations for all, regardless of race and religion. This year, Pavilion REIT Malls wishes to spread positivity and uplift communities, with a message of joy, happiness and hope as 2020 draws to a close and we look ahead optimistically to 2021. We invite shoppers to immerse in the festivities and enjoy themselves this season, and on behalf of the management, I wish everyone a joyous Christmas and a blessed New Year,” said Dato’ Joyce Yap, CEO of Retail, Pavilion REIT Malls.

Pavilion KL

Malaysia’s premier shopping destination, Pavilion KL welcomes shoppers this Christmas to reminisce and recapture their great holiday experiences in the mall. From now until 5 January 2021, ‘Golden Christmas Memories’ presents a festive celebration steeped in nostalgia and tradition.

Enjoy the charm of a traditional European Christmas village at Centre Court, where a spectacular 30-foot golden Christmas tree greets shoppers with sparkling brilliance. As you explore the festive décor, discover picture-perfect moments at every turn and make sure to snap a photo on-board the Pavilion Express train. Don’t forget to look up and be mesmerised by the giant shimmering baubles above. Browse the Christmas Market for lovely gifts before heading off to admire the colourful animated characters at Spanish Steps and the lush poinsettia garden around the iconic Crystal Fountain and throughout the mall.

Feast your eyes on Christian Dior’s unique pink and gold Dior Holiday Tree, the first-of-its-kind in Southeast Asia and one of only three such trees to be displayed globally this year alongside Taipei and Paris. The tree is decorated with customised Dior ornaments flown in from Paris and is lit up with dazzling lights, and compliments Dior’s exclusive Christmas collection featured in the newly opened store.

With year-end sales and shoppers have plenty to look forward to, including the RM1,000,000 CASH VOUCHER BONANZA, the biggest reward programme that the mall has offered to shoppers. With Maybank as Pavilion KL’s official banking partner 2020, cardholders will be able to receive additional reward privileges.

Shoppers can also check-in at Pavilion Hotel Kuala Lumpur to enjoy a relaxing staycation in the heart of the city.

Da Men USJ

From now until 3 January 2021, Da Men USJ thrills shoppers and its community with ‘SANTAstic Christmas’, a lively and hip festive campaign featuring Santa and his reindeers in fun, cheeky and snazzy poses throughout the mall. Bringing Christmas to life with much-loved characters, who knew Santa loves spending Christmas at sunny Da Men this holiday season?

Check out Da Men’s SANTAstic Wishing Tree, where students and families can donate a book or toy to send some holiday cheer to underprivileged children from Buku Jalanan Chow Kit (BKCK). Shoppers can simply pick a tag from the Wishing Tree next to Da Men’s Information Counter to help fulfill a child’s Christmas wish by shopping for the gift at partner stores BookXcess, Litt Tak Hobby Shop, or Little Monster by Parkson.

Pick up a sweet treat or a creative handicraft at Da Men’s Charity Christmas Bazaar. Give back to the community and show your support to various NGOs who set up their booths showcasing a wide selection of festive sweets and treats, handicrafts and meaningful gifts. Shoppers can also unleash their creativity by customising their own face masks at the Charity Christmas Bazaar. After all, it is all for a good cause, with 20% of the Bazaar’s total proceeds being donated to Kiwanis Club Kota Kemuning.

Intermark Mall

From now until 5 January 2021, step into a the ‘Jolly Holly Christmas’ with your loved ones at Intermark Mall, where shoppers can immerse themselves in the holiday season. A favourite destination for holiday shopping—enjoy the festive cornucopia decked with exquisitely decorated Christmas trees, adorable teddy bears and a mountain of festive Christmas crackers. Take a seat and enjoy a hot cuppa beside the artificial fireplace and soak in the festive ambiance.

Putting the spotlight on our local talent, revelers can also check out Intermark Mall’s exclusive Artist Christmas tree featuring baubles specially designed by Malaysian fashion designer Carven Ong and four local artists from Art WeMe Contemporary Gallery.

Shoppers can also check out Intermark’s Christmas Delectable Pop-Up to explore a wide range of exclusively imported sweet treats and Christmas snacks from over 10 countries including the United Kingdom, Australia, Italy, Scotland and more. Head over to the Pop-Up to pick up your Christmas fruit cakes, Christmas puddings, Italian Christmas Panettone, Christmas Mince Pies and more!

Pavilion REIT malls are the ultimate destination for the Christmas season, where shoppers can experience a temporary respite from the world. Come join us to welcome this year’s Christmas festivities and share your memories with us on social media via:

#PavillionKL: #OurGoldenXmasMemories and tag us @pavilionkualalumpur.
#IMJollyHollyChristmas: #IntermarkMall and tag us @intermarkmall
#DaMenUSJ: #SANTAsticChristmas and tag us @damenmall

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About Pavilion REIT malls

Pavilion Real Estate Investment Trust (‘Pavilion REIT’) is one of the largest retail concentrated REIT in Malaysia. Its assets include Pavilion Kuala Lumpur, Intermark Mall and Da Men Mall.

About Pavilion Kuala Lumpur

Pavilion Kuala Lumpur is an award-winning, world-class mixed-use urban development located in the heart of Bukit Bintang, the shopping district of Malaysia. Pavilion Kuala Lumpur blends the best of the international and local retail world with over 700 stores and eight themed precincts. Attracting over 30 million visitors annually, this premier shopping destination is a duty-free shopping paradise and the defining authority in fashion, dining and urban leisure. It is a 3-minute walk from the Pavilion Bukit Bintang MRT station. Visit www.pavilion-kl.com for updates on the latest trends, offers and events.

About Intermark Mall

Nestled in the heart of Kuala Lumpur, Intermark Mall boasts a lifestyle experience of shopping, dining and leisure, where life and recreation converge. With six floors of retail experience and over 70 retailers, the mall presents a wide array of dedicated shopping and dining options along with amenities catered to urbanites. The mall services are elevated with premium valet parking, exclusive tourist privileges and first-rate customer service to accommodate the needs of shoppers. As a service- centric destination, Intermark Mall is seamlessly connected to the 5-star DoubleTree by Hilton Hotel and Grade A offices at Vista and Integra Towers.

About Da Men USJ

Located in the heart of USJ, Da Men is positioned as a community-friendly mall, engaging and bringing together the community of Subang Jaya and beyond as a hub for student creativity, charity events, family-friendly activities and festive celebrations throughout the year. With over 150 stores, Da Men USJ is a great value destination for shopping and dining experiences, featuring a wide array of cuisines at Food Arcade and New Nanyang Food Street as well as entertainment at the galaxy-themed Music Box Karaoke.

For media enquiries, please contact:

Victoria Brown, Mutant Communications at +601 7606 5662 or victoria@mutant.com.my

Lara Rowena, Senior Executive, Public Relations at +603 2118 8230 (ext. 230) or lararowena@pavilion-kl.com

Joel Chong, Senior Executive, Public Relations at +603 2118 8229 (ext. 229) or joelchong@pavilion-kl.com