Pavilion KL Rewards Happy Shoppers With Business Class Tickets to Europe
December 1, 2015
KUALA LUMPUR, DECEMBER 2015
FOR IMMEDIATE RELEASE
This festive season is made more delightful for 10 shoppers who won a Pair of Business Class Return Tickets to Europe, as part of Pavilion KL’s ‘Fashion Takes Flight’ and ‘Journey of Taste’ campaigns, in partnership with Turkish Airlines.
On 1 September, the mall launched a ‘FASHION TAKES FLIGHT’ Spend and Win campaign where shoppers had a chance to win Business Class return tickets to Europe weekly with RM500 spent at Fashion Avenue Precinct, or RM800 spent at any specialty stores mall-wide. The campaign ran for nine weeks. The final pair of tickets was the lucky draw prize in the ‘Journey of Taste’ campaign which ended 31 October 2015.
Newlywed, Tiffany Law was delightfully surprised when she received a phone call from Kung Suan Ai, Marketing Director of Pavilion KL, congratulating her on the win. It was a perfect reward as it will be a honeymoon trip with her husband to Europe.
Winner of Week 4, Raymond Khor received double happiness as he had submitted the contest entry after purchasing a birthday gift for himself at Bell & Ross. “This year’s birthday is extra special for me because I received two presents for the price of one! Thank you Pavilion KL and Turkish Airlines!” said Raymond Khor.
Puan Faridah Hanim Binti Abdul, the winner of the ‘Journey of Taste’ Foodtastic Rewards campaign, feels that she is most deserving of the win because she shops at Pavilion KL for almost everything – from fashion to groceries. She even brought along a huge stack of receipts from all the purchases made at the mall as proof of her loyalty!
“Pavilion KL is constantly rewarding its customers as part of the mall’s strategy to retain customer loyalty while building shopping excitement. I personally called all the winners to congratulate them and most winners are saying this is the biggest or the only prize they have won in their life. It is truly inspiring we connected with all the winners through this great partnership we have with Turkish Airlines”, said Kung Suan Ai, Director of Marketing.
For more promotions at Pavilion KL, visit its website at www.pavilion-kl.com or its Facebook page at www.facebook.com/PavilionKL, Twitter at www.twitter.com/Pavilion_KL, Instagram at www.instagram.com/PavilionKualaLumpur or follow Pavilion Kuala Lumpur on LINE @PavilionKL.
###
For media enquiries, please contact:
Pavilion Kuala Lumpur (+60-3) 2118-8888
• Joe Ann Teh, ext. 934, joeann@pavilion-kl.com
• Abigail Ngai, ext. 930, abigailngai@pavilion-kl.com
About Pavilion Kuala Lumpur
Pavilion Kuala Lumpur is an award-winning, world-class mixed-use urban development located in the heart of Bukit Bintang, the shopping district of Malaysia. Pavilion Kuala Lumpur blends the best of the international and local retail world with over 550 stores and eight themed precincts. Opened to visitors on 20 September 2007, the leading premier shopping destination is a duty-free shopping paradise and the authority in fashion, dining and urban leisure. Pavilion Kuala Lumpur has won 32 local and international awards to date, including Best Shopping Mall in the Mayor’s Tourism Awards 2014. Visit www.pavilion-kl.com for updates on the latest trends, offers and events.
More Press